Delvaux unveils one of a kind pop-up store at the Hyundai Seoul
In celebration of the opening, and marking a new dialogue between heritage and contemporary art, this one-of-a-kind space highlights La Maison’s wit and many savoir-faire.
The pop-up launches with the attendance of Korean superstar Kong Hyojin and a live performance by Belgian artist Kasper Bosmans, opening a new chapter in Delvaux’s ongoing collaboration with the artist.
A dialogue with Belgian artist Kasper Bosmans
The original mural features Bosmans’ pictorial bean motif, sprinkled with stars which is a recurring element in his work. Conceived as a metaphor for hope, growth, and regeneration, it resonates with Delvaux’s nearly 200 years of uninterrupted legacy and its philosophy of natural circularity. More than a symbol, it invites visitors and clients to become part of la Maison’s ongoing story.
As a new chapter in the collaboration with Kasper Bosmans, thirteen unique leather creations, exclusive to Korea, are unveiled for the occasion. Each piece is individually hand-painted featuring symbolic motifs drawn from the artist’s visual vocabulary. His work is applied to Delvaux’s emblematics Le Brillant and Le Tempête bags alongside the newest Brillant Tempo S and la Maison’s emblematic collections.
One of a kind, each piece blurs the line between function and collectible artwork as an expressive celebration of Delvaux’s savoirs and savoir-faire.
With Kasper Bosmans’ distinctive visual language, the collaboration further deepens the ongoing exchange between art and La Maison.
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